How to Look Big Online When You’re Really Small


Wednesday, February 21
11:30 a.m. to 1:00 p.m.

  • 11:30 a.m.: Check-in, Lunch, and Networking
  • 12:00–1:00 p.m.: Program

1800 N. 33rd Street
Lincoln, NE 68503


We’ve all heard before “Content is Key” when developing an effective social media presence and attracting your ideal customers/clients. But how can you possibly manage to pump out four tweets a day, one beautifully styled Instagram post, a 30-minute Facebook Live event and a newsletter all at the same time?

As a small business owner and consultant, Amanda Polacek knows first-hand how difficult it can be to stay on top of social media while building a business. In this presentation, she will break down the exact strategy and system she uses for herself and for her clients to create planned, purposeful, and yes, even pretty content using free apps and tools.


Amanda Polacek got her start in advertising as an intern at Bailey Lauerman while a sophomore at UNL. Between refilling coffee pots and getting the mail, she snuck in creative ways to observe the different departments and eventually discovered the perfect career category for her half-left-brained, half-right-brained persona: project management. At just 19-years-old Amanda began working directly with clients and managing creative teams. She went on to become the agency’s Digital Project Manager and upon graduation joined a former colleague at 42 (later acquired by Firespring) as an Account Manager.

Amanda has most recently served as the Marketing Director for the Columbus Area Chamber of Commerce and there found her true passion of helping small business owners and entrepreneurs succeed with simple and smart marketing and communications strategies. That passion led her to start her own marketing consulting business when she, her husband and now 18-month-old daughter moved back home to Kearney this past summer to be closer to family.


Register @ EventBrite through 5:00 p.m., Friday, February 16.

Please register and pre-pay by the registration deadline.

We no longer accept late payments or payments at the door.

If you have special dietary needs, please email Janet Denison at by the deadline.

Note: Due to catering expenses, all cancellations MUST be at least 48 hours before the meeting or the pre-pay will not be refunded.


Upcoming Events


March 21, 2018 | Six Trade Secrets for Trade Shows (Registration is open)

Jen Landis and Kelley Petersen, KidGlov

April 18, 2018 | You Lost My Attention at the Word “Meeting”

Trisha Berry, Olsson Associates

May 16, 2018 | Half-day Employee Engagement Workshop

Mark Kretschmar, They Understand

June 20, 2018 | Thoughts from Successful Supervision

Dr. Sara Boatman, Nebraska Wesleyan University

August 15, 2018  11:30 a.m. – 1 p.m.  |  Get the Most from Your IABC Membership (Registration is open)

Sue Settel, Kathryn Witte, and Christina Krivolavek (click link above to learn more and register)